Jagan Institute of Management Studies, Sector 5, Rohini, Delhi organized an Guest Session for the students of BCA and BBA on 27th February, 2021. The topic for the session was Online Marketing Strategies through Inbound Marketing. The resource person for the session was Mr. Gautam Bhalla who is working as Marketing Automation and Communication Strategist at KitechenLogs. He is our alumni from MCA 2009-2012 Batch.
The purpose of the session was to actively engage the students and help them to understand the digital marketing techniques. As these days most of the organizations are switching from traditional marketing to digital marketing. A good number of students attended the session and took active part and asked their queries. Overall it was a fruitful session and gave some new insights to the students.