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JIMS Rohini organized a workshop on Behavioural Sciences and Decision Making


JIMS Rohiniorganized a workshop on “Behavioural Sciences and Decision Making” on 15th February,2020 for the students of PGDM-Retail Management (Batch 2019-21). The resourceperson of the workshop was Mr. Animesh Sharma, Senior Manager, NRMC ConsultantsP. India Ltd. The workshop began with a very interesting activity betweenstudents and the resource person, where students tried finding common traitsbetween all the people present there in the classroom. He discussed differenttypes of behaviors and related those with artificial intelligence. After that,he introduced behavioral economics for decision making by which he explainedthe students 'how one should remain rational'. Various concepts were introducedby him which were new to students, such as the endowment effect, loss aversion,bargains, sunk costs and IKEA effect. At the end of the session question andanswer round was conducted. Overall, it was a great and joyful learningexperience for students. And it also helped students to know themselves betterby the help of behavioral science.  



 Behavioural Sciences and Decision Making
JIMS Rohini PGDM-RM
PGDM Retail workshop on Behavioural Sciences and Decision Making
JIMS Rohini PGDM-Retail Management
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