Making Waves in Silicon Valley
Sameer’s aspirations took him to HCL Technologies, where he honed his skills as a software
engineer. His expertise and commitment soon opened doors to E*TRADE Financial, a
leading financial services company in the Bay Area, California. Working in the heart of
Silicon Valley, Sameer gained invaluable experience in technology and business strategies,
which would later form the foundation of his entrepreneurial ventures.
The Decision to Return to India
While the Bay Area offered immense professional opportunities, Sameer felt a pull towards
his roots. The booming Indian startup ecosystem and the opportunity to make a tangible
impact in his home country inspired him to return.
Launching TriDeal: A Pioneer in Mobile Commerce
In 2013, Sameer co-founded TriDeal, a hyperlocal deals platform, from Chandigarh. At a
time when mobile apps were still a novelty in India, TriDeal became one of the region’s first
mobile-first platforms, offering users discounts on dining, entertainment, and more. The app
quickly gained traction, becoming a favorite among users in North India.
TriDeal’s success lay in its ability to connect consumers with local businesses seamlessly,
addressing the growing demand for convenience in a smartphone-driven world.
Acquisition by Paytm-Owned Little
TriDeal’s growth caught the attention of Paytm, which was rapidly expanding its ecosystem.
In 2015, Paytm acquired TriDeal through its subsidiary Little, marking a significant milestone
in Sameer’s career. The acquisition not only validated TriDeal’s success but also positioned
Sameer as a visionary in India’s burgeoning tech landscape.
Shaping PaytmMall
Post-acquisition, Sameer joined Paytm as part of the team behind PaytmMall, Paytm’s e-
commerce platform. His deep understanding of mobile commerce and user engagement
played a key role in shaping PaytmMall’s strategies and offerings.
Founding uEngage: Empowering Businesses
After his tenure at Paytm, Sameer returned to his entrepreneurial roots by founding
uEngage, a platform that empowers businesses to enhance their digital presence. From
restaurant ordering systems to customer engagement tools, uEngage caters to diverse
industries, leveraging Sameer’s expertise in technology and market trends.
A Legacy of Innovation
Sameer Sharma’s story is a testament to the power of resilience and vision. From Dinanagar
to Silicon Valley, and back to India, his journey highlights the importance of staying true to
one’s roots while embracing global opportunities. As the founder of uEngage, Sameer
continues to drive innovation, inspiring countless others to dream big and make a difference.
Today, he stands as a shining example of how small-town beginnings can lead to
extraordinary achievements on a global stage.