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Live window display by PGDM- RM students

Live Display done by PGDM- Retail & Marketing Batch 2013-15

A window display activity was held for PGDM- Retail & Marketing students on 12th September 2014. Students were divided in pairs and were allotted a specific wall panel in the class. Each panel was required to select a product category and a theme from the list provided to them. Students selected product categories like women's wear, men's wear, bags, footwear, home furnishings etc.

Dr J.K Goyal, Director JIMS Rohini  Live Display done by PGDM- Retail & Marketing Batch 2013-15


Themes selected were Halloween, Retro, 2050, Snakes & Ladders to name a few. They were required to create a display in the area of 6' (Length)*4'(Width)* 4' Depth) with a budget not exceeding Rs.1500.
Students came with innovative ideas and sourced material within the budget. Students learned the concept of display settings, challenges of setting up a display, space utilization, lighting concepts and importance of neatness in a display.

The work of of students was much appreciated by respected Dr. J.K Goyal (Director- JIMS), Dr. Ashok Bhagat (Dean- IB) and Dr. Ritu Bajaj. The activity was planned and mentored by Ms. Surbhi Jain (Head- RM).

window display activity was held for PGDM- Retail & Marketing students  JIMS Rohini PGDM- Retail & Marketing students


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